Essential Hotel Design for a Striking First Impression 

20 May, 2022

To foster a flourishing business with a revolving door of guests, a memorable interior is essential. Competition in the hospitality industry is stiff. A hotel design requires honing in on your vision and connecting with your clients. A stand-out stay starts with the visual aspect of storytelling. Set the tone for your guests to embark on a memorable escape from reality. Whether your property is a boutique getaway or a five-star resort, your hotel interior should present itself as a space that doesn’t exist anywhere else.

Hotel Design


Hospitality Trends


The Game-Changer: Cohesive Hotel Design for a powerful first impression

The evolution of a stylish space begins with a concept. While it’s important to note that cohesion doesn’t outlaw creativity, the intention is imperative in hotel design. Being selective with every element of design will ensure a well-thought-out interior. A jaw-dropping hotel design requires strong attention to detail. 

Define your goals prior to execution. Throw the idea of trends to the wayside, and focus on identity. How can you create a comfortable respite that is brimming with artistry? 

The answer lies in bottling the feeling of escapism. Whether on a business trip or a long-awaited vacation, allow your guests to relax and rejuvenate in a one-of-a-kind space. Your passion for your hotel is evident in its presentation. Guests can sense the genuine care that goes into the design of a hospitality hub. The best way to visually convey this authenticity is by staying cohesive – down to the tiny details.

Defining Your Hotel Interior Design Style to amaze your customers on the first impression

Cohesion doesn’t necessarily mean sticking to a single trend or style, but rather, it’s about defining your overall vision from the start. Decide what you want to say (and who you want to reach) with your space, and let it show through everything from the colour scheme to the entire spatial layout. Targeting who you want to connect with is vital. Contemporary design is about so much more than just a single, stark aesthetic. What truly defines a current space in 2022 is the way contrasting elements and a conceptual layout can work together to convey a distinct feeling or emotion.  

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The Basics: Hotel Lobby Design for an impressive first impression

Enter the lobby and enter a new reality. A well-designed lobby opens the door to a world of possibilities, from thrilling adventure to pure relaxation. Nowhere else has such a crucial impact on your guests’ first impression. Rather than focusing on specific areas within your main lobby, look at your entry space as a whole. It should be photographable (and shareable) from every angle. 

The furnishings, colour palette, and overall lobby design should all work together in harmony. A view from each corner should provide a new perspective, all equally captivating. Point your guests towards a welcoming front desk that gently eases their whirring minds. Your lobby is a breath of much-needed fresh air after a day of undoubtedly taxing travel. You should have one goal: make the trip feel worth it from the second they walk in the door. 

 Pro Tip: While your guests should enter your lobby starry-eyed and eager to embark on their stay, the exterior and interior of your hotel should blend together seamlessly, and feel like a unified experience.

The Key Moment: Hotel Guest Room Design for a startling first impression

Hotel rooms have served as creative inspiration for everything from music to literature since the dawn of the hospitality industry. There’s something undeniably captivating about the idea of endless possibilities, and leaving the past behind. Hotel rooms embody this concept of freedom from responsibilities. From Hotel California to the Chelsea Hotel, make your guests feel like they are contributing to a part of hedonist history. The design of each guestroom should serve as a soundtrack to pleasure and indulgence. 

Even if your space is intended for guests to kick back and unwind, you can still capture the feeling of fantasy. Let your thematic vision carry over into the guest rooms. While comfort should always come first in regards to textiles, furnishings, and amenities, don’t let your design fall flat. When it comes to first impressions, your guests should step into their room and instantly get a sense of what your hotel has to offer. Whether your priority is offering adventure or a serene sanctuary, let it be reflected throughout each guest room design. Guests will notice a harmonious, well-designed room from the moment they unlock the door.  

Embrace the word, “novelty.” While you may have several rooms with an identical layout, each guest should feel like they are receiving a unique experience. This is achieved through offering your guests something unexpected. Try experimenting with the way your rooms interact with the outdoors, creating dynamic lighting in your space, or disguising utilitarian elements in a chic, clever way. There are endless ways to make your guest room feel innovative while simultaneously enhancing the style. 

A Bathroom That Goes Beyond 

The bathroom is a make-or-break feature for every top-tier hotel. While the bedroom is the crown jewel of the establishment, a well-designed bathroom will solidify your guests’ opinion of the entire space. An exemplary hotel bathroom should promote pampering and self-care through a multi-sensory experience, and thoughtful elements like the BA-ADWT-SS Airtight Watertight Stainless Steel Access Door can play a crucial role in creating that ambiance. From the selection and scent of the bath products to the visual arrangement of your bathroom, allow your guests to connect with themselves in this sacred space. Through thoughtful design and the addition of handpicked pieces, you can instantly elevate your hotel bathroom. 

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The Personal Touch: Hospitality through Structure for the perfect first impression 

Hospitality includes exceptional customer service, but it also stretches far beyond small talk. While the way your guests are treated will undoubtedly create a lasting impression, so will your evident care for their comfort.  Making a hotel accessible and welcoming for a variety of guests is essential. Prioritize clearly defined areas with ample room to move freely. The layout of your hotel should flow effortlessly, and your guests should feel catered to just by the ease of your space. 

Solidifying Your Hotel’s Success at the first impression

When you’re curating a hotel design, it’s vital to consider that you are accommodating guests with a variety of expectations. The interior design of a hotel is something that can be universally appreciated.

We refer to a budding space as a “project,” due to its ever-evolving, creatively charged nature. There’s nothing more important than brand identity, and the way it is integrated into a functional space. Breathe life into your space by exploring our resources for hospitality-centric interior design. Solidify your hotel success story today. 


Yaiza Martinez

Founder and Lead Designer

We're not just creating spaces - we're creating experiences. We're blending strategy with design, hospitality with innovation, and wrapping it all up in a package that's as unique as your brand. So, if you're ready to shake things up and make your mark, you're in the right place. Let's make some magic together!

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